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Future of Mobile Apps

More than 1 billion smartphones and 179 billion mobile applications downloaded per year, mobile development is certainly one of the innovative and rapidly growing sector. The mobile application market is arguably dominated by Google apps (Gmail, Maps, Search), Social media (Facebook, Instagram, Twitter, Youtube) and Gaming apps (Angry birds, Temple Run). Giants like Walmart, Bank of America and Amazon are using mobile applications for branding, improving customer engagement, direct marketing etc. This trend will continue in 2017 as well. There are lots of opportunities for startups and small companies. 1. AI will attract huge investment Industry analyst firms Granter and Forrester have revealed that there will be a 300% increase in investment in artificial intelligence. This is because business users now have unique and very powerful insights open to them. For example, giants like Facebook, Google and IBM are already investing in technologies (by acquiring startups) that would get ...

Reason why mobile app fails to attract users.

1. Complex UI : Most of the users complains that app is not easy to use. When you are developing a mobile app keep in mind that user may not be aware of computing, User may be not well educated. You should design a UI in such a way that any user who is educated or not, they know computing or not can play with your app easily. To ensure that you should do beta testing of your app with all classes of people and take their feedback and implement as much as possible. You should always keep your UI simple and highly responsive. Most of the companies fail in this area because they take it easy but this is the one of the biggest reason, the user installs their app and uninstalls as soon as they find it's not appealing. So never compromise with UI designing better you hire some highly experienced professional UI-UX designer for this work. 2. Ignoring Platforms : Android and iOS or any other platforms have very different interface guidelines. They operate in different ways, gestu...